Local Toronto commercial electricians Finnigan & Son noticed that their competition was built entirely on referrals and ‘yellow pages’ advertising. Seeing an opportunity to grow in the relatively unclaimed digital market they approached Method for a complete digital marketing strategy including website along with a new brand that included wraps and decals for their vehicles, clothing and apparel for their electrical technicians and a multitude of industry-specific labels, forms and documentation all promoting their brand and pushing customers and prospects back to their website for customer conversions, appointment scheduling and even payment processing.